

THE STORY OF is a monthly 29Secrets column that takes a deep dive into the history of legendary beauty products and iconic fashion moments. Written by award-winning writer Christopher Turner, the popular long-form essays weave meticulous research, interviews, rumours and facts into an easy-to-read, informative and entertaining story. No matter how much you thought you knew about the featured style icons or beauty products, Christopher will surprise you with insightful tidbits.
The column has earned multiple accolades since its launch, including a Silver at the 2021 Canadian Online Publishing Awards and Gold wins in 2022, 2023, and 2024, followed by another Silver in 2025—all in the Best Blog Column/Videocast/Podcast category.









Who Is Madonna Singing About On “Danceteria”? Every Reference Explained
10 Memorable Images Of Supermodel Gia Carangi (1960–1986)
THE STORY OF: Madonna’s Iconic Jean Paul Gaultier Cone Bra
20 Celebrities Who Posed For Abercrombie & Fitch Before They Were Famous
Fragrance Of The Month: The 7 Virtues Blackberry Lily
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A gentle sugar scrub infused with nourishing botanical oils helps smooth away dead skin, minimize the look of ingrown hairs and razor bumps.
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Why is everyone eating sardines these days? The retro superfood is really turning into the breakout protein-boosting star of the year.
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The bride is designer Matthieu Blazy’s first wedding gown for the legendary French fashion house.
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In a season of competing priorities, Danielle Graham makes the case for investing in the friendships that make life richer and more joyful.
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Taylor and Travis tied the knot in New York on Friday and the wedding was absolutely a Hollywood production.
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From British Vogue to tabloid headlines, April Ashley’s life was lived in public—and reshaped conversations around transgender identity.
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